This morning I was reading a write-up on Responsible Tourism. I'd have surely missed it but for the word "responsible". I know that travelers are getting somewhat irresponsible in their conduct. Very few tourists care about the eco-system and eco-tourism. So much so that our highest mountains have been transformed into veritable garbage, with very few working on restoring the natural balance.
The phenomenon has assumed global proportions. But it's all in our hands. That's why Responsible Tourism was the highlight of this year's Global Travel and Tourism Summit, held recently in Lisbon, Portugal.
It was way back in 1989, when the Federation of Tour Operators established the Tourism for Tomorrow Awards in an effort to encourage the industry to protect the environment, recognize leading companies for their leadership in developing responsible tourism worldwide.
Indeed, this has been met with considerable success. Today, we have numerous ecolodges and tour operators doing sustainable tourism and following the best practice models.
For the year 2007, the awards go to:
Great Barrier Reef, Australia- Destination Award
Aspen Skiing Company, USA- Conservation Award
Nihiwatu Resorts, Indonesia- Investor in People Award
Lindblad Expeditions, USA & Global- Global Tourism Business Aware
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